"Parea", Greek for "good company", embraces the rich traditions of Mediterranean cuisine, offering authentic, high-quality couscous that captures the essence of simple, time-honored culinary practices.
To stand out in its market and even attract those who’ve never given couscous a try, this packaging embraces the beauty of Greece, infusing the design with imagery of serene beaches and architectural elegance. By aligning with the allure of Greece, the packaging acts as a visual cue for the premium, authentic product that awaits inside it.
